Get Listed in PROMO Sourcebook

All Experts

Finally, some answers

Looking for a little advice?
Try Promo's "Ask the Experts" forums. Just click on an expert below to ask a question.


Joël Parent Tie-in Partnerships
Bob Bell
Tie-in Partnerships
Centra Marketing and Communications
Ask a Question
View Answers

It's no exaggeration to say that Bob Bell has steered Centra Marketing & Communications LLC, a company he founded in 1996, with drive and dedication. The result of his labor is a finely-tuned, full-service, integrated marketing agency known for developing campaigns that demonstrate sound strategy, breakthrough creativity and a clear understanding of their clients' vision.

With more than 30 years experience under his belt, Bob has managed a variety of accounts and has orchestrated many successful partnerships in retail, entertainment, music, sports and food industries to name a few. Understanding clients' assets and learning how to leverage their combined resources is key to creating tie-in opportunities. Let Bob share his knowledge, passion and experience with you.


Joël Parent Interactive
Joël Parent
Interactive
iC Group
Ask a Question
View Answers

Joël Parent steers sales and development of interactive promotions at iC Group. He possesses the unique ability to translate IT tech-talk into real-world business solutions (and vice versa). His success at integrating the worlds of emerging technology and incentive marketing has led iC Group and its clients to new heights of promotional innovation.

Joël has been with iC Group Inc. for 8 years. He has played an integral role in the development and implementation of iC Group's proprietary technology platform - iC Modus® - translating the interactive marketing needs of clients into the secure technology solutions that today's leading consumer brands have grown to rely on. Joël will entertain questions on all aspects of interactive games, contests and sweepstakes design and delivery; online security and promotion risk management; and integration of offline and online components in promotions.


Brad Wirz Rebates
Dave Hunt
Rebates
The Rebate Company
Ask a Question
View Answers

TheRebateCompany has taken a refreshingly different approach to the rebate business by combining a consumer-experience focus with faster validation and unique payment options.

They validate consumer and retail rebate submissions in days, not weeks and can utilize their unique payment solution partnerships (American Express® branded reward cards, PayPal®) to offer rewards that are exciting, cool and fast.

TheRebateCompany fully understands that consumers love the value of rebates, but hate the long wait and wondering if they'll receive their reward. They're also experts at managing employee, distributor & rep incentive programs via their Incentive Management tools and re-loadable reward cards, as well as validating and compiling instant savings coupon redemption from retail.

As founder (in 1988) and chief strategist for TheRebateCompany, Dave has tremendous insight to what needs to change in the rebate industry, especially in terms of consumer satisfaction, process, payment options and Sarbanes-Oxley/Unclaimed Property compliance standards.


Bruce Hollander Sweepstakes
Bruce Hollander
Sweepstakes
Don Jagoda Associates, Inc.
Ask a Question
View Answers

A true expert in the area of Sweepstakes, Contests and Games,Bruce has worked with hundreds of companies on thousands of promotions during his over 25 years at DJA. His expertise lies not only in developing the right promotion, but seeing that it runs flawlessly and with the least disruption to existing client operations. This becomes invaluable particularly in the areas of in or on-pack Instant Winner Games where integration with existing production, packaging and distribution systems is critical, and for on-line games, where integration with client IT is a must. So if its a "How do you? Why do you? or "Why can't you?" question about Sweepstakes, Contests, or Games...ask Bruce...He's the Expert!


Become an Expert Become an Expert
Want to be an Expert on our site?
Click here for more information!

Back to Top

Browse Back Issues

Browse Back Issues